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3D product model
A model built from dimensions and drawings, with materials that capture gloss, transparency and texture.
3D product visuals: packshots, renders and animation without a photo shoot
We build 3D models of products and packaging and use them for packshots on a white background, styled scenes and short animations. The product does not have to exist yet: drawings, dimensions or a prototype are enough. A 3D packshot costs from 900 PLN net.
- Price
- from 900 PLN
- Timeline
- 5-7 business days
- Copyright
- Full
In short
How much does a 3D product render cost?
A 3D packshot with a model of one product and three white-background shots costs from 900 PLN net. 3D Product Visuals with six shots, two colours and a styled scene cost from 2,200 PLN, and a 3D product animation from 3,900 PLN. No. Dimensions, a technical drawing or a CAD file and the print design are enough. Prototype photos help capture the material.
- Price
- from 900 PLN
- Timeline
- 5-7 business days
What you get in a 3D project
We deliver renders in formats for your shop, print and social media. The model is yours to reuse.
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Packshots
High-resolution shots on a white or transparent background, ready for your shop and catalogue.
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Styled shots
The product in a scene, for example on a counter, in a bathroom or in a hand, for campaigns and your website.
04
Variants
The same shots in other colours or label versions, without rebuilding the model.
05
Animation
A product turntable, a pack opening or a camera fly-through, in landscape and vertical formats.
06
Source files
The scene file and the model in an exchange format, so another designer or developer can use it.
A photo of a product that does not exist yet
A photo shoot needs a finished product, a studio, a photographer and retouching, and every new colour or packaging variant means another shoot. A 3D model is built once. The same model gives you white-background packshots for your shop, styled shots for campaigns and an animation for ads, and a new colour variant is a material change rather than a new photo.
Renders are especially useful before launch: the packaging is still at the printer, while the shop, the catalogue and the ads already need images. We build them from technical drawings, dimensions, a die-line or a prototype, and apply your label or packaging design to the model exactly as it will be printed.
This service covers products: packaging, cosmetics, bottles, electronics, furniture and small objects. Interior and architectural visualisation is a different scope, with different data and render times, so we quote it separately after a conversation.
For us, 3D design connects with the rest of your brand work. If we design your packaging or label, the render is made from the same file, and if we edit your ad, the product animation goes straight into the edit.
What to prepare for an accurate model
Dimensions
Height, width, depth and radii. A technical drawing or a CAD file speeds things up the most.
Materials
Glass, matte plastic, metal, laminated paper: each material reflects light differently.
Print design
The label or die-line as a print file, so the artwork on the model matches the product.
Reference photos
Photos of the prototype or similar products showing gloss and colour in real light.
Packages and prices
Net prices. Anything beyond a package is quoted before we start.
3D Packshot
A model of one product and three white-background shots, ready for your online shop and catalogue.
from900 PLN
5-7 business days
- 3D model of one product
- 3 shots in 4K on a white background
- Transparent background version
- Model source file
Most chosen
3D Product Visuals
A full set of product shots for your shop and campaigns, in several colours and one styled scene.
from2,200 PLN
2-3 weeks
- 3D product model
- 6 shots in 4K
- 2 colour variants
- 1 styled scene
- Source files
3D Product Animation
A short product animation for ads, your website and screens, with several camera shots.
from3,900 PLN
3-4 weeks
- 15-20 second animation
- 4 camera shots
- 16:9 and 9:16 versions
- 3 frames from the animation as packshots
- Scene source files
Net prices in PLN, starting from the amount shown for the scope described. We reserve about 15% of the project time for revisions, so a bigger project gets proportionally more time for changes. Anything beyond the package is quoted before we start.
Package comparison
| Scope | 3D Packshot | 3D Product Visuals | 3D Product Animation |
|---|---|---|---|
| 3D model | 1 product | 1 product | 1 product |
| Still shots | 3 | 6 | 3 animation frames |
| Colour variants | none | 2 | none |
| Styled scene | none | 1 | animation scene |
| Animation | none | none | 15-20 seconds |
| Formats | 4K, white and transparent | 4K | 16:9 and 9:16 |
| Timeline | 5-7 business days | 2-3 weeks | 3-4 weeks |
How a 3D visual comes together
Stage
05
Brief and materials1-2 days
Dimensions, drawings, prototype photos, the label design and the list of shots you need.
1Model2-7 days
We build the model and show it in a simple preview to confirm shape and proportions.
2Materials and light2-5 days
Gloss, transparency, texture and print, then lighting and camera setup.
3Test renders1-3 days
Lower-resolution shots to approve framing and colours.
4Final renders1-3 days
Full-resolution renders, variants and the animation if it is in the package.
5
We reserve about 15% of the project time for revisions. Confirm the model shape at the preview stage, because changes after materials and lighting mean rendering again.
What 3D design pricing depends on
The model costs the most, then the number of shots and scenes. Every extra render from a finished model costs less.
- 1
Shape complexity
A simple bottle is a different scope from a device with many parts, buttons and small details.
- 2
Materials
Glass with liquid, brushed metal and fabric need more material and lighting work than a matte carton.
- 3
Shots and scenes
Each styled scene is a separate environment, lighting setup and set of props.
- 4
Animation
Every second of animation means dozens of frames to render and camera motion to plan.
How not to overpay
- Send a technical drawing or a CAD file
- Order packshots of all variants at once
- Combine the render with packaging or label design
- Pick shots from a list before we set up cameras
Who we create 3D visuals for
Brands before a product launch
Images for the shop, campaigns and retail presentations before the product leaves the line.
Shops with many variants
Consistent packshots of every colour from one model, without a shoot per variant.
Cosmetics and supplement makers
Bottles, jars and cartons with gloss, transparency and the label.
Companies with technical products
Cutaways, exploded views and animations showing how something works.
Crowdfunding and startups
Prototype visuals for the campaign page and investor decks.
How to prepare for a 3D project
Dimensions and the print design sent at the start save the most time.
0 / 6 ready
- Product dimensions or a technical drawing
- A CAD file, if the product was designed in 3D
- The label or packaging design as a print file
- Photos of the prototype or similar products
- A list of shots and where the visuals will be used
- Examples of renders you like
Photo or 3D render
3D is not always the better choice. This comparison helps decide when it is worth it.
| Situation | Better choice | Why |
|---|---|---|
| The product does not exist yet | 3D render | Images are needed before production |
| Many colours and variants | 3D render | A new variant is a material change, not a new shoot |
| Product in a hand or on a model | photo | People in 3D are a separate, more expensive scope |
| Food and plants | photo | Natural products are easier to photograph |
| Opening or assembly animation | 3D render | The camera can go where a real camera cannot |
Types of shots to choose from
Before we set up cameras, you pick shots from this list. Each one answers a different customer question.
Front
The product straight on, with a readable label. The main image in your shop and catalogue.
3/4 view
The product turned slightly to show its form, side and the depth of the pack.
Detail
A close-up of a texture, a closure, a button or a finish you cannot see from a distance.
Group
Several products or variants together, for example a whole colour range in one image.
Exploded view
Product parts spread apart in space to show what it is made of and what is in the box.
Styled scene
The product where it will be used: on a counter, a shelf, a desk or in a bathroom.
Where you will use the renders, and in which format
One model produces files for many places. A list of uses at the start lets us frame shots so they do not need cropping later.
| Where | Shots | File |
|---|---|---|
| Online shop and marketplace | front, 3/4, detail | white background, square |
| Catalogue and flyer | front and group | transparent background, print version |
| Ad campaign | styled scene | landscape, vertical and square crops |
| Product page | turntable or exploded animation | short video file for the web |
| Retail buyer presentation | group and styled scene | 16:9 crop for slides |
Before rendering, we check the background and image size rules of the marketplace you sell on.
3D product visuals in practice
Images for shops and marketplaces
Online shops and marketplaces have their own image requirements: often a plain white background on the main image, a minimum size, the product filling most of the frame and no added text. A 3D render is easy to fit to them, because we set framing, background and light precisely.
Before rendering we check the current requirements of the platforms you sell on and prepare a set of shots for each. The same model also gives vertical crops for social media and landscape ones for banners.
Where realism comes from
A render looks artificial when materials are too perfect: plastic without fine texture, glass without reflections of its surroundings, cardboard without slightly rounded edges. Realism comes from details you do not notice at first glance.
That is why we ask for photos of the prototype or a material sample in real light. We compare the render against them and refine gloss, roughness and colour until the product on screen looks like the one in your hand.
A 3D model on the product page
The model behind the renders can also go on your website as an interactive preview that customers rotate with a finger or mouse. This needs a lighter version of the model, prepared in a browser-friendly format.
We prepare such a version on request, and embedding it on the site can be done by the software house VulCode or your developer. With many colour variants, an interactive preview replaces dozens of photos.
Colour variants without a new shoot
Once the model and scene are ready, a new product colour means a material change and a new render, not a new photo shoot. Every variant has the same framing and light, so they look like one series in your shop.
This is especially useful for products that come in many colours or change their label seasonally. Further variants are quoted as a smaller job on the existing model.
Questions before you order
Let us start with a talk about your project
A free online consultation or a quote in the calculator.