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Merch and sticker design: t-shirts, hoodies, mugs, bags and die-cut stickers, ready for production

We design company merch and collections for brands, creators and communities: t-shirts, hoodies, caps, mugs, bags and accessories, plus promotional and product stickers, as singles, series and die-cut sheets. Every design is prepared for a specific method or the printer requirements and shown on a mockup. A print design for one product costs from 350 PLN net, and one sticker design from 200 PLN.

Price
from 350 PLN
Timeline
3-5 business days
Copyright
Full
In short

How much does merch design cost?

A print design for one product costs from 350 PLN net, a four-product collection from 1,300 PLN, and a merch line of up to ten products with labels, stickers and rules for future drops from 3,200 PLN. One sticker design costs from 200 PLN net, a series of up to six stickers from 550 PLN, and a set of up to eight die-cut stickers on a sheet from 950 PLN. In the merch line, stickers are part of the package.

Price
from 350 PLN
Timeline
3-5 business days

What you get in a merch and sticker project

Every project ends with files in the format the manufacturer or printer requires for the chosen method.

  • Artwork

    A print, embroidery or engraving designed for the product and method.

  • Placement and scale

    The position and size of the print on every product and size.

  • Colours

    Colours matched to the fabric, with Pantone references for screen print and thread colours for embroidery.

  • Sticker design

    Artwork fitted to the size and the place the sticker will be used.

  • Cut line and white underlay

    A simple or die-cut contour with an even margin and, for clear film, a white ink layer where colour should be opaque.

  • Mockups

    Products and stickers at real scale, on the object they will go on, for approval and pre-sales.

  • Files for the manufacturer and printer

    A vector or raster file at the resolution and format the method requires and, for stickers, a PDF with artwork, cut and white underlay layers.

  • Help with ordering

    On request, choosing the method, comparing quotes and checking samples.

Merch and stickers people want to have

A t-shirt with a big logo on the chest rarely leaves the wardrobe, and a sticker with just a logo in a circle ends up in a drawer. Merch people actually wear looks like clothing with character, not a promotional item: it has considered artwork, good placement and a colour matched to the fabric. A sticker someone puts on a laptop, a water bottle, a guitar or a fridge door is a small graphic with a line, an illustration, a mascot or a brand detail.

We design merch starting from the idea for a collection: what ties it together, which products make sense for your audience and how the brand can appear on them other than as a logo in the same spot. We design stickers the same way, as a series: every sticker is different, but together they form a set people want to collect. In the merch line they are part of the package, together with labels and packaging.

We prepare artwork for the method, because embroidery, screen print and digital print have completely different limits, and a die-cut sticker needs a separate cut line that follows the artwork with an even margin. We show every product and every sticker on a mockup, at real scale and placement, so you can approve the design, show it to your team or community and collect orders before production.

We do not manufacture merch or print stickers. We prepare files for the manufacturer and the printer, help choose the method, suggest the film and finish and, on request, check samples. You order and pay for production and printing directly with your chosen supplier.

Merch people wear

Less logo, more idea

A line, an illustration or a brand detail instead of a big logo in the middle.

Unusual placements

Sleeve, neck, back or a small chest print instead of the standard area.

Fabric colour

Artwork designed for the fabric colour rather than placed on a white t-shirt by default.

A series

Several products that go together, instead of one design on everything.

Packages and prices

Net prices. Anything beyond a package is quoted before we start.

Print Design

One artwork for one product, such as an event t-shirt or a team mug.

from350 PLN

3-5 business days

  • Artwork for 1 product
  • Prepared for the chosen method
  • Product mockup
  • Files for the manufacturer
Choose this package

Most chosen

4-Product Collection

A consistent collection across several products, for a brand, an event or a team.

from1,300 PLN

1-2 weeks

  • Collection design for 4 products
  • Artwork for different methods
  • Mockups of the whole collection
  • Files for manufacturers
  • Help choosing the method
Choose this package

Merch Line

A full line of up to ten products with stickers, labels and rules, for a brand or creator who sells merch.

from3,200 PLN

3-4 weeks

  • Line design for up to 10 products
  • Labels, stickers and packaging
  • Shop-ready mockups
  • Rules for future drops
  • Help with manufacturer samples
Choose this package

Net prices in PLN, starting from the amount shown for the scope described. We reserve about 15% of the project time for revisions, so a bigger project gets proportionally more time for changes. Anything beyond the package is quoted before we start.

Package comparison

ScopePrint Design4-Product CollectionMerch Line
Products14up to 10
Mockups1 productcollectionshop-ready
Labels, stickers and packagingnonenoneyes
Rules for future dropsnonenoneyes
Production supporton requestmethod choicesamples and supplier
Timeline3-5 business days1-2 weeks3-4 weeks

How we design merch and stickers

  1. Brief1-2 days

    Who the merch is for, which products, where the stickers go and their size, quantity, production budget and the manufacturer or printer, if chosen.

    1
  2. Idea2-4 days

    The direction of the collection, artwork sketches on key products and, for a sticker series, the motif that ties it together.

    2
  3. Design2-8 days

    Artwork refined for methods and sizes, stickers at the final size.

    3
  4. Mockups1-3 days

    Every product and sticker with artwork at real scale.

    4
  5. Files and samples1-3 days

    Files for the manufacturer and, for the printer, the cut line, white underlay and sheet layout. On request, a sample check.

    5

We reserve about 15% of the project time for revisions. Agree the method and the sticker size before design, because artwork for embroidery looks different from artwork for digital print, and the sticker size decides how much detail fits.

What merch and sticker design pricing depends on

The price changes with the number of products and sticker designs, and whether each has its own artwork or a shared motif.

  1. 1

    Number of products

    Each product has a different print area and needs its own fitting.

  2. 2

    Number of sticker designs

    Each sticker in a series is a separate graphic.

  3. 3

    Methods

    The same artwork for embroidery and for print is two different files.

  4. 4

    Die-cut and material

    Contour cutting needs a separate line for each sticker, and clear and metallic films need a white underlay layer.

  5. 5

    Illustrations

    Artwork from scratch is more work than a composition of logo and line.

  6. 6

    Extras

    Labels, stickers and packaging are further designs.

How not to overpay

  • Choose the manufacturer, printer and method before design
  • Agree sticker size and material before design
  • Design the whole collection or sticker series at once
  • Use one motif across several products
  • Ask the printer for die-cut requirements
  • Order a sample before the full run

Who we design merch and stickers for

  • Companies and teams

    Company clothing and welcome kits people wear outside work too, plus stickers for vehicles, windows and equipment with your contact details.

  • Creators, streamers and communities

    A merch line to sell, with shop mockups, future drops and a sticker series with a mascot and lines.

  • Online shops and producers

    Parcel stickers, tamper seals for box closures and product stickers for jars, boxes and bottles.

  • Events, clubs and teams

    T-shirts, bags, scarves and stickers for attendees, fans and volunteers, with the crest or mascot.

  • New clothing brands

    A first collection with files for the manufacturer, labels and stickers for orders.

What to prepare for a merch and sticker project

A list of products or stickers, their size and the planned quantity help most.

0 / 8 ready

  • A list of products and their colours
  • Where the stickers will be stuck, their size and number of designs
  • Sticker material: white film, clear film or paper
  • Planned quantity and production budget
  • The manufacturer or printer, if chosen, and their requirements
  • Vector logo, colours and brand graphics
  • Merch and stickers you like, from any brand
  • The date everything must be ready by

Print methods and what they mean for design

The method decides how many colours and details the artwork can have. That is why we choose it before design.
MethodWhen it worksDesign limits
Screen printlarger runs of clothing and bagseach colour is a separate screen, gradients are hard
DTFsmall runs, full colourthe print is a film on the fabric and can be felt
Embroiderycaps, polos, premium hoodiesno fine details or gradients, simpler shapes
Sublimationmugs, polyester, light productsonly light substrates suited to sublimation
Pad print and engravingpens, bottles, accessoriessmall area, usually one colour

Stickers on their own: scope and prices

You can also order stickers without merch. Every scope ends with print files and a mockup.
ScopeWhat it coversPrice and timeline
Stickerone promotional or product sticker, simple cut shapefrom 200 PLN, 2-4 business days
Sticker Setup to 6 stickers in one style, simple or die-cut contourfrom 550 PLN, 5-7 business days
Die-Cut Sheetup to 8 die-cut stickers on a sheet, with white underlay for clear filmfrom 950 PLN, 1-2 weeks

Net prices for the design. You pay the printer directly for printing.

Types of stickers

Where a sticker is used decides the material and how we design the artwork.
StickerWhere it goesWhat we watch for
Promotionalparcels, events, giveawaysreadable at a small size, with character
Productpackaging, jars, boxesroom for details and moisture resistance
Laptop and bottleeveryday objectsdurable film and a die-cut shape
Vehicle and windowbodywork, shop windowssun resistance, legibility from afar
Tamper sealbox closuresmaterial that breaks when peeled

Merch and stickers from design to production

The method first, then the artwork

The same artwork can look great in digital print and be unusable for embroidery. Embroidery cannot reproduce thin lines, small text or colour gradients, and screen print with many colours gets expensive on a small run.

That is why we start by agreeing quantity, products and production budget, and the method follows from them. If you already have a manufacturer, we ask for their requirements. If not, we prepare files in a format most suppliers of that method accept.

Sticker size and detail

A sticker is usually a few centimetres across, so the artwork must read at that size. Thin lines, small text and fine details disappear in print, and with die-cutting an overly complex shape tears easily.

That is why we check every sticker at real size and simplify the cut shape into a smooth line with a margin the printer can cut accurately.

A series people want to collect

A single logo sticker ends up in a drawer. A series of stickers with lines, a mascot or illustrations in one style invites collecting and sticking. Such a series can be an extra in online orders, a giveaway at events and a companion to a merch collection.

We design the series around one theme: a drawing style, colours and a frame that tie the stickers together, and different content that makes each one interesting on its own.

Files with a die-cut and a sheet

Printers expect the cut line as a separate layer or a spot colour with a specific name. Each has slightly different requirements, so before preparing files we ask for the spec or prepare the file in a widely used convention and adjust it once the printer is chosen.

On a sheet with several stickers, we arrange them to use the area well and keep gaps that meet the requirements of the cutting machine. The stickers stay on a shared sheet thanks to a kiss cut, which cuts through the film only, not the backing.

The printer will also mention laminate: a protective matte or gloss top film that guards the sticker against scratches and sun. We suggest the film and finish, and you confirm durability with the printer.

A mockup and a sample before production

A mockup shows the product with the artwork at real scale and placement, in the fabric colour. It helps avoid surprises, such as a print too large for size S or artwork that blends into the hoodie colour. Mockups are useful for sales too: you can show the collection to your community, run a pre-sale and order as many pieces as you actually need.

Print colour on fabric always looks a little different from the screen, and embroidery differs from the mockup. For a larger run it is worth ordering a sample and checking it in your hand before the manufacturer produces everything.

In the merch line package we help assess samples: colour, size, placement and finish quality. If something needs correcting, we prepare revised files for the manufacturer.

Questions before you order

Let us start with a talk about your project

A free online consultation or a quote in the calculator.